Podcast sponsorship deals

The industry-standard rate of pay for the CPM model is anywhere from $18-25 per thousand downloads. For example, if your episode is downloaded 15,000 times and your podcast sponsorship deal is for $20 CPM, you’d be paid a total of $300 for that episode.26 Dec 2023

How to Get Podcast Sponsorships [Tips + Free Pitch Template]

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How to Get Podcast Sponsors [2022]

Buzzsprout
› blog › get-podcast-spo…
10 Jun 2022 — Affiliate sponsors usually pay podcasters a commission of $15-$30 for each sale made. How many downloads do podcast sponsors require? Download …

A Full Guide to Podcast Sponsorship and Ad Rates (2024)

Influencer Marketing Hub
› podcast-sponsor…
20 Nov 2023 — Accidental Tech Podcast’s sponsorship rates start at $5,500. The show looks mainly at Apple and programming and boasts at least 75,000 downloads …
‎What’s Podcast Sponsorship? · ‎Different Types of Podcast Ads · ‎Average Ad Rates

Podcast Sponsorship: Pros, Cons, Costs, & Where to Start

The Podcast Host
› monetisation › how…
3 Nov 2023 — Typically, podcasters stand to earn around $20 per ad, per 1000 downloads, within 30 days of an episode’s release. CPM can work well for …
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How To Get Podcast Sponsors That Your Audience Won’t …

Castos
› Blog › Podcast Monetization
7 May 2023 — Sponsors pay on a cost per mille (CPM) basis. Rates range from $18 to $50 CPM, though podcasts like This American Life or HowStuffWorks with …

How to Get Podcast Sponsors

Neil Patel
› blog › podcast-sponsors

  1. Reach Out to Sponsors Directly · Research podcasts in your niche. · Check them out (or have a listen!) and identify which products or services they advertise …

How To Get Podcast Sponsors (Proven Methods)

DemandSage
› Latest Blog Posts
Sponsorship is the most prevalent means to monetize podcasts. It’s a deal between you and brands to promote their products in exchange for a fixed commission.

Podcast Sponsorships: The Ultimate Guide

Entrepreneurs on Fire with John Lee Dumas
› podcast-sponsorships
Welcome to the ultimate guide on everything you need to know about podcast sponsorships. From how to find a sponsor to what to charge this guide has it all!

How to Get (and Where to Find) Podcast Sponsors

Lower Street
› How to
2 Apr 2021 — Types of sponsorship deals. Many sponsors will pay based on how many downloads your podcast gets, usually in increments of 1000. The amount of …

How to Sponsor Podcasts & Get a Positive ROI

Riverside.fm
› … › Podcast monetization
26 Dec 2023 — Sponsoring a podcast means paying the podcast producers or creators to promote your product, service, or business during their show. This can be …
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How to Get Podcast Sponsors Before Airing an Episode

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11 Dec 2023 — Before I ever published a single episode of my podcast, I successfully sold over $8000 in sponsorships. And by the end of my first year of …

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A sponsor would typically pay a podcaster per 1000 listens; this pay rate is known as the cost per mille or CPM. Another type of podcast sponsorship deal is …

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11 Jan 2023 — A podcast sponsorship deal is a classic marketing tactic where a company pays an influential person (in this case, you) to promote its product …

How to Get Podcast Sponsors

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1 Jun 2022 — One of the most common strategies that podcasters go for is a sponsorship, where you get paid to market a brand, product, or service to sponsor …

How to Get Well-Fitting Podcast Sponsors (Pitch Template)

MatchMaker.fm
› get-podcast-sponsors
How to Find Well-Fitting Podcast Sponsors · Tip #1: Listen to Other Podcasts in Your Niche · Tip #2: Brainstorm Brands You’d Like to Work With · Tip #3: Ask Brands …

How To Get Podcast Sponsors

LinkedIn · Eric Montgomery
4 reactions · 3 months ago
Podcast sponsorships are a key component of podcast monetization, transforming your passion project into a revenue-generating platform. But what …

Everything You Need to Know About Podcast Sponsorships

Podpage
› blog › podcast-sponsorshi…
How do podcast sponsorships actually work? … Podcast sponsorship operates on a cost-per-thousand (CPM) model, where the sponsor pays for every thousand …

How to Get Podcast Sponsors: Complete Guide [2023]

Acast
› blog › podcaster-resources
29 Aug 2023 — Podcast sponsorships — or host-read ads — are the most recognizable podcast ads, as it’s where the host of the show endorses a brand’s products …

How to Get Podcast Sponsorships that Fit Your Brand

ConvertKit
› blog › podcast-sponsorship
Lastly, look at what companies are sponsoring other podcasts. It may be too cheeky to try and steal their deal, but many companies like to spread their …

You Need to Get Sponsors for Your Podcast, But When?

Castos
› Blog › Podcast Monetization
7 May 2023 — Podcast sponsorships are the simplest and most lucrative way to monetize a podcast. You know it’s important to develop your podcast a bit …

Podcast Monetization Sponsorship Opportunities

Podcorn
› podcasters
Changing the way podcasts are valued and monetized. No contracts or exclusivities. · Realize Your Monetization Potential · Creative Freedom and Flexible Ad …

How to Get Podcast Sponsors

Backstage
› magazine › article › how…
20 Jul 2022 — How much do podcast sponsorships pay? … In general, CPM ad rates tend to be between $20–$25, but rates of $40–$50 per 1,000 downloads aren’t …

How to Find Brand Sponsors for Your Podcast (2023)

Medium · Creators’ Legal
3 months ago
“Podcast sponsorship provides an avenue for podcasters to monetize their content and turn their passion into a sustainable business.

Podcast Sponsors: What They Are & Where to Get That Paper

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› blog › podcast-spo…
10 Aug 2021 — What is podcast sponsorship? Podcast sponsors, or advertisers, pay to promote their products or services on podcasts. Many sponsors …

How to Monetize a YouTube Podcast: Brand Deals …

vidIQ
› blog › post › monetize-youtube-po…
7 Nov 2023 — But sponsors aren’t looking to advertise to just anyone. They want to support podcasts that reach their customers and have thousands of engaged …

How to get Sponsors for your Podcast – post

Zorbiant
› post › how-to-get-podcast…
18 Apr 2023 — By collaborating with brand partners to agree on a podcast sponsorship agreement, you can generate a steady stream of income for your podcast, …

3 Solid Ways to Find Your First Sponsors

Podcast Liftoff
› … › The Profitable Podcaster
You might assume that you need an “in” with any company to get a brand deal. I’m here to tell you: you don’t need a ton of downloads, brands will not just reach …

Understanding podcast sponsorship, advertising or …

LinkedIn · Auddy
7 reactions · 8 months ago
A sponsorship usually includes host-read discussions about your product or service. The best ones are natural and delivered through the same …

Podcast Sponsorships 101: How to Get PAID Brand Deals for …

YouTube · Justin Moore
1.6K+ views · 10 months ago

11:03
The easiest way to monetize your podcast is through sponsorships. The problem is, most podcasters have no idea where to start.

7 key moments
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What are some ways to get sponsors for your podcast?

Quora
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24 Sept 2023 — There are a few ways to go about finding a sponsor for your podcast. The most common way is to reach out to companies that you think …
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·

0 votes:
Acquiring sponsors for your podcast can prove to be a highly remunerative method of monetizing …

Podcast Sponsorship Proposal Template: Get Featured

Rephonic
› blog › podcast-sponsorship-pro…
21 Jul 2022 — How do podcast sponsorships work? … The most common sponsorship package includes pre-roll and/or midroll host-read ads over a specified number …

Podcast Sponsorships: Ultimate Guide to Progress Your Podcast

peertopeermarketing.co
› podcast-sponsorships
15 Dec 2023 — Podcast sponsorship is a deal between a business and a podcast host/creator, where the creator promotes the brand in one or two episodes. When …

How to Sponsor a Podcast: Advertising Costs & Best …

The Podcast Host
› monetisation › shou…
2 Jul 2023 — $25 per 1000 downloads is the typical CPM rate for podcast sponsorship – however, there are no set “rules”. The optimal position for an ad in a …

Podcast Sponsorship Pricing: 6 Reasons To Negotiate Flat …

Danielle Desir
› podcast-sponsorship-pricing
21 Apr 2023 — With the average CPM ranging around $25 to $30, this doesn’t make sense for smaller shows with less than 10,000 downloads. So, what other …

Podcast Sponsorship Agreement Template – Creative Contracts

creativecontracts.co
› products › podcast-spons…
Podcast Sponsorship Agreement Template · Pitch a brand/company and include some stats, testimonials from other clients in a similar space, and/or provide media …
US$325.00 · ‎ In stock

Podcast hosts and producers, how do you go about finding …

Reddit · r/podcasting
20+ comments · 2 months ago
Podcast hosts and producers, how do you go about finding sponsors and what’s the hardest part of landing a deal? ; Oninsideout · 4 ; u/msdi avatar.
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·

Top answer:
Have you heard of the Podcast on Podcasting? Adam Adams has a freebie/download in his show …

How to Get Sponsors for Your Podcast

Ausha
› blog › get-sponsors-for-your-…
5 Dec 2022 — This is very much the old school way. ‍ You do your research, you pitch the company, you make a deal with the company. Yay! It’s simple, but …

Podcast Sponsorship Opportunities: 5 Examples of …

The Sponsorship Collective
› podcast-sponsorshi…
12 Nov 2021 — 5 Great Podcast Sponsorship Examples to Emulate. Product Reviews – The Adam & Dr. · Live Events – Awesome with Alison and Alaska Airlines …

How Do I Get Sponsors for My Podcast?

RSS.com
› support › solutions › articles › 4…
8 hours ago — RSS.com has also partnered with Podcorn to simplify all aspects of podcast sponsorships. Podcorn is the easiest way for podcasters to earn money …
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How To Get Podcast Sponsors That Your Audience Won’t Hate …
How To Get Podcast Sponsors That Your Audience Won’t Hate …

Castos
A Full Guide to Podcast Sponsorship and Ad Rates (2024)
A Full Guide to Podcast Sponsorship and Ad Rates (2024)

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How to Create a Podcast Sponsorship Proposal That Sponsors …

The Sponsorship Collective
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How to Negotiate a Deal with a Podcast Sponsor

We Edit Podcasts
› how-to-negotiate-a-deal-…
7 Jun 2023 — Tips For Negotiating With Your Podcast Sponsor · 1. Always Be Genuine · 2. Do Your Research · 3. Research and Short-List of Potential Sponsors.

Podcast Advertising Rates: How Much Does It Cost To Buy …

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19 May 2023 — As the owner of the show, the sponsor pays the production cost of the B2B podcast. This can range from simply covering the salaries of the …

Podcast Sponsorship Agreement Template

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› Shop › Podcast Contracts
The Podcast Sponsorship Agreement is a legal contract that outlines the terms and conditions between a podcast host/producer and a sponsor who wishes to …
US$19.00

The Ultimate Guide to Podcast Advertising and Sponsorship

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13 Sept 2021 — 12 Tips for Finding and Sponsoring Podcasts. Consider podcast demographics. Understand standard podcast ad pricing. Look for podcasts that …

Your Roadmap To 5-Figure Podcast Sponsorships

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› your-roadm…
Learn the research, pitch & negotiation techniques to find and reel in podcast sponsors willing to pay 20x industry average rates.

The podcast advertising rates guide for 2023

Descript
› blog › article › the-podcas…
18 Jul 2023 — According to AdvertiseCast, the average podcast CPM (cost per mille, a.k.a. per thousand listens) for 30-second ads is $18, and $25 for 60- …

How to monetize my podcast through sponsorships and ads

Quora
› How-can-I-monetize-my-podc…
23 Nov 2023 — Podcast sponsorships are a powerful way to reach a captive audience, but they’re not without their challenges. · In order to help businesses, …
1 answer

·

263 votes:
I didn’t want to monetize the podcast. I launched on January 2, 2014, over six years ago. …

How to Make a Sponsorship Package for your Podcast

Medium · Victoria A. Fraser
3 years ago
What’s in a Sponsorship Package? · Ad Type · Number of Ads in the Show · Cost Per Thousand Downloads (CPM) · Cost Per Action (CPA) · Number of …

Adelicious lands Uber podcast sponsorship for Diary of A …

PodPod
› article › adelicious-lands-ube…
29 Nov 2023 — Podcast hosting and monetisation network Adelicious has secured a sponsorship deal between award-winning business podcast Diary of A CEO and …

How to Get Podcast Sponsors

Mysocial App
› blog › how-to-get-podcast-s…
21 Feb 2022 — Another awesome way to get podcast sponsors is to join podcast directories, which essentially act as listening apps for all kinds of podcasts.

B2B Podcast Advertising: Building Strategy and Sponsorship

ronsela.com
› B2B Marketing
2 Sept 2022 — In most cases, you can expect to pay anywhere from $15 to $500 per episode. For example, a small show that gets 1,000 downloads per episode may …

How Much Should You Charge for Podcast Sponsorship

The Sponsorship Collective
› how-much-should-…
12 Nov 2021 — You have three methods for pricing podcast sponsorship: CPM, CPA, or market valuation. The former two models provide fixed pricing while a …

Podcast Sponsorship (Everything You Need To Know)

YouTube · Riversidefm
4.7K+ views · 1 year ago

7:07
Try Riverside Today: Let’s chat about how to …

10 key moments
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Podcast Sponsorship Proposal Template [2023 Edition]

Qwilr
› templates › podcast-sponsorship-pr…
Engage sponsors with our Podcast Sponsorship Proposal Template. Seamlessly secure deals & enhance business growth with compelling proposals.

How to Make Money Through Podcast Sponsorships and …

The Wave Podcasting
› articles › how-to-ma…
Podcast sponsorships and advertisements are popular because they benefit all parties involved. The sponsors and advertisers are happy thanks to greater exposure …

AP 0900: How Many Downloads Do I Need for Podcast …

Smart Passive Income
› podcasts › pod…
On today’s AskPat Podcast, Jordan asks, “How many downloads do I need for podcast sponsorship?” Here’s how smaller podcasts can find sponsors … deals, if there …

How Much Money Can You Earn With Podcast Sponsorships?

fanlist.com
› how-much-money-can-you-…
According to the podcast ad industry, the going ad rates in 2022 are around $18 – $25 per CPM. What this means is those podcast sponsors are willing to pay you …

Podcast Sponsors

National Public Media
› podcastsponsors
Discover the brands you love that make public media possible. Find promo codes and discount offers from NPR’s sponsors here.

PODCAST SPONSORSHIP AGREEMENT
ymaws.com
› resource › resmgr › P…
PDF
Campaign dates are monthly (first of the month to the last day of the month). PODCAST SCRIPT SPONSORSHIP SPECIFICATIONS: … (20% discount). 6‐month ad campaign.

Inside Sponsorship on Apple Podcasts

Apple
› podcast › inside-sponsors…
Carrier Deals at Apple · Financing. More from iPhone. iPhone Support · AppleCare+ … The Inches: A Podcast About Sports Sponsorship. Nick Lawson & Rich Franklin.

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