forum traffic generation strategies and tips

How to Determine the Best Traffic Strategies for Your Site

One of the most pressing concerns which online marketers and website owners have about promoting their site is which traffic generation strategies they should be using. This is especially important to people who are just starting out in internet marketing and who want to make sure that they are making the wisest use of their resources as they are promoting their website. As a result, many Internet marketers have a difficult time getting focused on their marketing and end up wasting a lot of time and energy jumping from one strategy to the next. Thankfully, this is something that can be avoided through proper knowledge and analysis of traffic generation strategies.

This article will help you to analyze your traffic generation strategies and to make a well-calculated decision as to which ones are going to be most appropriate for promoting your website. Let’s begin with clearing up a popular misunderstanding about traffic generation…

Paid Traffic vs. Free Traffic: Which is Best?
A common dilemma that website owners face is whether they are better off with free traffic strategies such as article writing, forum posting, or free classified ads, as opposed to paying for traffic through pay-per-click advertising, paid classified ads, Facebook advertising, or other paid traffic strategies. The best way to solve this dilemma is to realize there is no such thing as a free traffic strategy. Even article writing and forum posting cost time which could be spent earning money and therefore has a price tag just like pay-per-click advertising or classified ad placement does.

This “cost” may not represent actual dollars spent the same way that the cost for pay per click or classified advertising does. However, it represents potential money earned and gives a tangible way to measure the “cost” and therefore the effectiveness of free traffic generation methods.

Determining the Best Traffic Strategy

Determining the best traffic strategy for your site begins with calculating the bottom-line value of each strategy in regard to money earned. This can be done using the following analysis:

Step One: Determine Your Customer Value
Your customer value is the total amount of money your business earns by gaining a new customer as a result of your traffic generation strategy. For example, if you are selling a $97 digital product that nets you $75 in profit, then your value per Customer is a total of $75.

Step Two: Determine Your “Cost Per Customer”
Your total cost per customer is the amount of money that must be spent in order to generate one sale for your website. For example, if you are using pay per click and paying .25 cents for each click to your site and if it takes 100 of those clicks to make one sale, your cost per customer is $25 dollars.

On the other hand, if you’re placing a “free” article in an Ezine to generate traffic, you’ll need to calculate the cost of the time spent writing the article based on what you believe that your time is worth. For example, if you spend one-hour writing and you normally make $20 doing freelance work, your cost for that Ezine article is $20. If this article brings you 100 visits and 1 of them becomes a customer, your cost per customer is $20.

A third example is to use of a classified ad for bringing traffic to your site. If your classified ad costs $30 and it brings you a total of three sales, then your cost per customer is $10.

Step Three Determine Your Net Profit Per Customer

Once you’ve successfully completed steps one and two, it’s time to determine your total profit per customer. Simply subtract your cost per customer from your customer value in order to determine the profit of each customer. This will tell you how effective your traffic generation strategy is and will give you a concrete way to determine which to invest the most money in. For example, using the above examples of traffic generation strategies, you would apply the analysis as

PPC Campaign

Value per customer: $75

Cost per customer: $25

Profit per customer: $50

Ezine Article Marketing

Value per customer: $75

Cost per customer: $20

Profit per customer: $55

Classified Ad Campaign

Value per customer: $75

Cost per customer: $10

Profit per customer: $65

Looking at the results of this analysis, it’s easy to see how some traffic generation strategies which might be considered “free” can end up being more “costly” than those which require money to be invested upfront. While these “free” strategies do have value, they may not be the most important place to focus your energy and resources.

Other Considerations for Determining the Best Traffic Strategies
This analysis represents one of the simplest ways to determine which traffic generation strategies to invest the most time and money into. Once you are comfortable with this, you can get into more advanced strategies which require analysis of things like money spent hiring copywriters or web programmers (or the cost of time spent doing these things yourself), money earned on upsells or cross-sells, and also the lifetime value of a customer based on potential repeat business. The continued analysis will help you to control costs and measure profits so that you can get the most out of your traffic generation strategies and build a successful online business.

Add comment

Categories

1xbet 18 Accs market 18 Ad Invalid Click Protector 18 Ad Serving Limits 18 Admob 19 ads limit 20 adsense approval 31 Adsense Approval Courses 19 Adsense Arbitrage 160 Adsense Arbitrage Courses 20 ADSENSE ARBITRAGE method 17 adsense blackhat 24 adsense bot 19 adsense click bot 18 adsense earnings 32 adsense loading 23 adsense tiktok 18 AdSense traffic 19 adsterra 34 adsterra arbitrage 19 adsterra earnings 19 Adventure 17 Affiliate Marketing Method 36 Ancient History 37 Android Apps 18 Animals 17 App Development 18 Arbitrage Method 21 Autoblog 18 autopilot passive income 18 Autopilot Websites 22 Blogger 19 bot 19 Bots 18 Boxing 17 Business 17 Car Racing 17 Celebrity News 39 Cooking 17 CPA build 27 CPA earnings 20 CPA grip 23 CPA marketing 17 cpagrip payment method 18 CPAlead 18 crypto 18 Cryptocurrency 18 diabolic traffic bot 18 ebay 20 ebay earnings 20 Education 2 Epic traffic 2 facebook ads 3 Fake traffic 1 Fiverr 3 Freelancer 1 freelancing 1 Google Admob 1 Google Ads 1 google adsense 31 hooligan media 1 Information 1 Interview 4 Invalid Traffic 1 Job Alerts 10 Job Seeking 1 monetized youtube channel 10 Monetized YouTube Channels 1 Motivational 20 Movies 22 Native Ads 4 Native advertising 1 ogads 4 Old School Cars 18 Online Courses 1 Online Shop 1 Passive Income 20 picoworkers 1 Prolancer 2 Propeller Ads 1 PSYCHIDELICS 10 Ready Monetized 5 Reddit 3 Reddit Ads 1 serving limited 1 Shopify 3 shopify dropshipping 1 shopify earnings 2 shopify sales 1 Stocks earnings 1 Stocks Trade 1 Taboola 3 Taboola ads 3 tiktok ads 1 Traffic Arbitrage 1 traffic arbitrage cpa 2 traffic bot 2 traffic generator 2 Uncategorized 1709 warrior plus 1 WarriorPlus 1 website traffic 10 youtube channel 15 YouTube Channels For Sale 6 youtube earnings 7 youtube monetization 8 Youtube shorts 1 youtube subscribers 2 YouTube Videos 2 youtube views 3

Sign up to receive the latest
updates and news

© 2023 - Techyrack